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Hoofdkenmerken

Auteur:	Lau, Richard R.
Titel:	How Voters Decide Information Processing in Election Campaigns
Uitgever:	Cambridge University Press
ISBN:	9780521848596
ISBN boekversie:	9780511222993
Serie:	Cambridge Studies in Public Opinion and Political Psychology
Serie:	Cambridge Studies in Public Opinion and Political Psychology
Land van oorsprong:	United Kingdom
Prijs:	€ 127.60
Verschijningsdatum:	26-06-2006
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Elections & referenda
Geillustreerd:	16 Tables, unspecified

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	366
Hoogte mm.:	234
Breedte mm.:	159
Dikte mm.:	27
Gewicht gr.:	614

 

Inhoud:

This 2006 book proposes a new framework for studying voter decision making. An innovative experimental methodology is presented for getting 'inside the heads' of citizens as they confront the overwhelming rush of information during modern presidential election campaigns. Four broad types of decision strategies are described.