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Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries
Hoofdkenmerken
Auteur: Solberg, Carl Arthur
Redactie: Solberg, Carl Arthur
Titel: Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries
Uitgever: Emerald Publishing Limited
ISBN: 9780762312863
Serie: Advances in International Marketing
Land van oorsprong: United States
Prijs: € 136.29
Verschijningsdatum: 18-01-2006
Bericht: Langere levertijd (2-3 weken)
Inhoudelijke kenmerken
Categorie: International trade
Technische kenmerken
Verschijningsvorm: Hardback
Paginas: 388
Hoogte mm.: 157
Breedte mm.: 231
Dikte mm.: 32
Gewicht gr.: 666
 

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Analyses different aspects of relations between exporters and their middlemen: selection and governance, information exchange and learning, cultural aspects and finally the dynamics of such relations. This title is suitable for students both at the graduate and doctoral levels, and for researchers in this particular field.
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