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Hoofdkenmerken

Auteur:	Allen, Judy
Titel:	Executive's Guide to Corporate Events and Business Entertaining How to Choose and Use Corporate Functions to Increase Brand Awareness, Develop New Business, Nurture Customer Loyalty and Drive Growth
Uitgever:	John Wiley & Sons Inc
ISBN:	9780470838488
Land van oorsprong:	United States
Prijs:	€ 29.25
Verschijningsdatum:	09-02-2007
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Public relations
Dewey code:	659.2

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	288
Hoogte mm.:	235
Breedte mm.:	163
Dikte mm.:	23
Gewicht gr.:	564

 

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Corporate and special events are an increasingly important part of a company's image and communication plans. This guide provides all the information and tools executives need to plan, host, and sponsor successful corporate and special events that improve a company's image with employees and customers to ensure lasting success.