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Hoofdkenmerken

Auteur:	Fischer, Thomas
Titel:	Service Business Development Strategies for Value Creation in Manufacturing Firms
Uitgever:	Cambridge University Press
ISBN:	9781107022454
Land van oorsprong:	United Kingdom
Prijs:	€ 149.00
Verschijningsdatum:	24-05-2012
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Manufacturing industries
Geillustreerd:	41 Tables, black and white; 61 Line drawings, unspecified
Dewey code:	658.4012

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	316
Hoogte mm.:	159
Breedte mm.:	231
Dikte mm.:	19
Gewicht gr.:	630

 

Inhoud:

Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.