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Hoofdkenmerken

Auteur:	Raymond, Martin
Titel:	Tomorrow People Future Consumers and How to Re
Uitgever:	Pearson Education Limited
ISBN:	9780273659570
Land van oorsprong:	United Kingdom
Prijs:	€ 33.28
Verschijningsdatum:	28-05-2003
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Leesniveau:	Professional & Vocational
Categorie:	Market research
Dewey code:	658.83

Technische kenmerken

Verschijningsvorm:	Paperback / softback
Paginas:	304
Hoogte mm.:	241
Breedte mm.:	157
Dikte mm.:	23
Gewicht gr.:	580

 

Inhoud:

What would you give to see today what your future customers will want? This text should alert decsion-makers to market and consumer behavioural patterns that should enable them to deliver exactly what their customers want. In a world where tomorrow's answers no longer lie in yesterday's data, learn how to read people rather than reports.