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Hoofdkenmerken

Auteur:	Kotler, Philip
Titel:	Corporate Social Responsibility Doing the Most Good for Your Company and Your Cause
Uitgever:	John Wiley & Sons Inc
ISBN:	9780471476115
Land van oorsprong:	United States
Prijs:	€ 49,29
Verschijningsdatum:	18-01-2005
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Management & management techniques
Geillustreerd:	Photos: 0 B&W, 0 Color
Dewey code:	658.408

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	320
Hoogte mm.:	237
Breedte mm.:	166
Dikte mm.:	28
Gewicht gr.:	596

 

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In Corporate Social Responsibility, Philip Kotler, one of the business world's foremost thought leaders, and social marketing consultant Nancy Lee provide a cutting-edge treatment of the best ways and means that corporations can contribute to the their communities. They have researched the social responsibility profiles of major U.S.