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Trust and Power Consumers, the Modern Corporation, and the Making of the United States Automobile Market

Hoofdkenmerken

Auteur:	Clarke, Sally H.
Titel:	Trust and Power Consumers, the Modern Corporation, and the Making of the United States Automobile Market
Uitgever:	Cambridge University Press
ISBN:	9780521868785
Land van oorsprong:	United Kingdom
Prijs:	€ 96.00
Verschijningsdatum:	24-05-2007
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Road vehicle manufacturing industry
Geogr.gebied:	USA
Dewey code:	338.476292220973

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	316
Hoogte mm.:	160
Breedte mm.:	237
Dikte mm.:	26
Gewicht gr.:	616

Inhoud:

Trust and Power examines the three major phases of the automobile market and argues that its corporations have faced conflicts with the very customers whose loyalty they sought. Such conflicts were present from the early 1900s through to the post-World War II market.