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**Business Book Awards 2025 Finalist** The unspoken rules and unquestioned assumptions that make up an organizationâs culture are so well hidden that, once we become insiders, we stop noticing them. Theyâre just âthe way we do things around hereâ. But shared internal language â âthe way we talk around hereâ â both reflects and sustains the unconscious patterns of thought, behaviour and interaction that add up to culture. So examining an organizationâs language is a powerful and pragmatic way to shed light on its culture. Gill Ereaut describes how to uncover organizational and team cultures through paying close attention to the language used by insiders. Discover: ⢠How and why an organizationâs internal language can point to the silent assumptions that underpin its culture ⢠How to use language patterns to identify unconscious rules and norms, often rooted in the past, so people can work out which still serve the organization well, and which donât ⢠Practical tools to help everyone reshape unhelpful shared habits of thinking, and generate effective, continuous and positive change. If youâre responsible for guiding an organizational or team culture â or if youâre trying to thrive within one â find out how listening to language can help you map, understand and even inspire change within that culture. |
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