\u003cP\u003eThis book is about the limits to globalization. Companies are neither as international nor as open as commonly presented. Scholars of globalization have mainly concentrated on describing the global reach of companies as well as their outward openness.\u003c/P\u003e\n\u003cP\u003eThey have, to a large extent, neglected the other side of the coin: the strength of the companies national roots and the inward restrictions still widely imposed by their nation-states.\u003c/P\u003e\n\u003cP\u003eThe Limits to Globalization examines this neglected side of globalization.\u003c/P\u003e\n\u003cP\u003eThe limits are explored through four major themes:\u003c/P\u003e\n\u003cP\u003e First, the enduring characteristics of national business systems are highlighted.\u003c/P\u003e\n\u003cP\u003e Second, the significance of national roots and local markets in the strategies of multinational companies is illustrated.\u003c/P\u003e\n\u003cP\u003e Third, cultural and social barriers to globalization are demonstrated.\u003cBR\u003e\u0026nbsp;\u003cBR\u003e Fourth, the changing relations between business and politics in the interconnected world are discussed.\u003c/P\u003e
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