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The Design Thinking Playbook
Hoofdkenmerken
Auteur: Michael Lewrick; Patrick Link; Larry Leifer
Titel: The Design Thinking Playbook
Uitgever: Wiley Professional Development (P&T)
ISBN: 9781119467489
ISBN boekversie: 9781119467472
Editie: 1
Prijs: € 31,16
Verschijningsdatum: 24-04-2018
Inhoudelijke kenmerken
Categorie: Product
Taal: English
Imprint: John Wiley \u0026 Sons P\u0026T
Technische kenmerken
Verschijningsvorm: E-book
 

Inhoudsopgave:

\u003cp\u003e\u003cb\u003eA radical shift in perspective to transform your organization to become more innovative\u003c/b\u003e\u003c/p\u003e \u003cp\u003e\u003ci\u003eThe Design Thinking Playbook\u003c/i\u003e is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief--and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidisciplinary teams to solve wicked problems. It is equally applicable to (re-)design products, services, processes, business models, and ecosystems. It inspires radical innovation as a matter of course, and ignites capabilities beyond mere potential. Unmatched as a source of competitive advantage, Design Thinking is the driving force behind those who will lead industries through transformations and evolutions.\u003c/p\u003e \u003cp\u003eThis book describes how Design Thinking is applied across a variety of industries, enriched with other proven approaches as well as the necessary tools, and the knowledge to use them effectively. Packed with solutions for common challenges including digital transformation, this practical, highly visual discussion shows you how Design Thinking fits into agile methods within management, innovation, and startups.\u003c/p\u003e \u003cul\u003e \u003cli\u003eExplore the digitized future using new design criteria to create real value for the user\u003c/li\u003e \u003cli\u003eFoster radical innovation through an inspiring framework for action\u003c/li\u003e \u003cli\u003eGather the right people to build highly-motivated teams\u003c/li\u003e \u003c/ul\u003e \u003cul\u003e \u003cli\u003eApply Design Thinking, Systems Thinking, Big Data Analytics, and Lean Start-up using new tools and a fresh new perspective\u003c/li\u003e \u003cli\u003eCreate Minimum Viable Ecosystems (MVEs) for digital processes and services which becomes for example essential in building Blockchain applications\u003c/li\u003e \u003c/ul\u003e \u003cp\u003ePractical frameworks, real-world solutions, and radical innovation wrapped in a whole new outlook give you the power to mindfully lead to new heights. From systems and operations to people, projects, culture, digitalization, and beyond, this invaluable mind shift paves the way for organizations--and individuals--to do great things. When you\u0026rsquo;re ready to give your organization a big step forward, \u003ci\u003eThe Design Thinking Playbook\u003c/i\u003e is your practical guide to a more innovative future. \u003c/p\u003e
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