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Hoofdkenmerken

Auteur:	Mair, Associate Professor Judith
Redactie:	Mair, Associate Professor Judith (Associate Professor, UQ Business School, University of Queensland, Australia)
Titel:	Reputation and Image Recovery for the Tourism Industry
Uitgever:	Goodfellow Publishers Limited
ISBN:	9781911396673
Land van oorsprong:	United Kingdom
Prijs:	€ 152,25
Verschijningsdatum:	30-04-2019
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Sustainability
Geillustreerd:	40 Illustrations

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	256
Hoogte mm.:	252
Breedte mm.:	196
Dikte mm.:	23
Gewicht gr.:	712

 

Inhoud:

Crises and disasters that impact tourism can have extensive reputational implications for the organisations and destinations involved. This text uses real life cases studies to contextualise the relevant theories and unpacks examples of best practice to show how carefully managed response strategies can ensure the organisation’s future survival.