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Hoofdkenmerken

Auteur:	Burns, Lawton Robert
Redactie:	Burns, Lawton Robert (Wharton School, University of Pennsylvania)
Titel:	Business of Healthcare Innovation
Uitgever:	Cambridge University Press
ISBN:	9781108749060
Editie:	3 Revised edition
Land van oorsprong:	United Kingdom
Prijs:	€ 67,50
Verschijningsdatum:	12-03-2020
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Medical administration & management
Geillustreerd:	Worked examples or Exercises; 4 Halftones, black and white; 192 Line drawings, black and white

Technische kenmerken

Verschijningsvorm:	Paperback / softback
Paginas:	516
Hoogte mm.:	179
Breedte mm.:	246
Dikte mm.:	28
Gewicht gr.:	914

 

Inhoud:

This updated third edition offers a comprehensive and comparative analysis of the technologies fueling the major life-enhancing improvements in healthcare globally, including the ingredients for their successful development and commercialisation. Based on solid research, it focuses on practical business strategy issues for executives and students.