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Management and Marketing of Wine Tourism Business Theory, Practice, and Cases

Hoofdkenmerken

Auteur:	Robinson, Richard N. S.
Redactie:	Robinson, Richard N. S.
Titel:	Management and Marketing of Wine Tourism Business Theory, Practice, and Cases
Uitgever:	Springer Nature Switzerland AG
ISBN:	9783030092382
Editie:	Softcover Reprint of the Original 1st 2019 ed.
Land van oorsprong:	Switzerland
Prijs:	€ 202.99
Verschijningsdatum:	01-02-2019
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Tourism industry
Geillustreerd:	25 Illustrations, black and white; XXII, 388 p. 25 illus.

Technische kenmerken

Verschijningsvorm:	Paperback / softback
Paginas:	388
Hoogte mm.:	147
Breedte mm.:	211
Dikte mm.:	25
Gewicht gr.:	544

Inhoud:

This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives. Researchers will find in this book a holistic analysis of research and cases relating to the management and marketing of wine tourism businesses and visitors.