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Auteur:	Epstein, Marc J.
Titel:	Implementing E-Commerce Strategies A Guide to Corporate Success after the Dot.Com Bust
Uitgever:	Bloomsbury Publishing Plc
ISBN:	9780275984632
Land van oorsprong:	United States
Prijs:	€ 59,77
Verschijningsdatum:	30-08-2004
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:

E-commerce: business aspects

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	224

 

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The debate as to whether a company should or should not invest in e-commerce is over: everybody does. The concern now is to survive in this new world with its new challenges - a world in which web site design is the lynchpin and a computer meltdown unthinkable. Mark Epstein explores how 32 companies have fared.